10 reasons why. Maybe too obvious, or maybe out of date. To me these are still valid:
From the post of Alisha on Medium:
Practice makes perfect: Blogging is a great way to keep the writing juices flowing regularly. Perfection may be a pipe dream but a fixed writing schedule is a step in the right direction.
Learning to accept failure: I have had blogs with over 8k views and some with barely 50 views. I write each article with the same passion and diligence, so after all the rollercoaster highs and lows, I have moved from “It’s not them, it’s me” to “ It’s not me, it’s just not my day”.
That one amazing response: Sometimes, a reader responds with such positive feedback, that the afterglow lasts way beyond the self-doubt of your blogging ability.
A sense of belonging: It’s a community, away from our real worlds. The membership criterion is to write, and it’s a place in the digital world to call home. A happy Medium (pun intended).
Instant readership: Blogging is probably one of the fastest ways to be read right away, by people all around the world. That anticipation is worth the journey and if the recommends pour in, that’s instant gratification.
Visibility: Even if readers do not read your blog, they cannot avoid noticing your name, if it pops up often enough. Sooner or later, the familiarity may breed curiosity (exercising literary license here).
Making connections: When I was tagged top writer in Feminism, I was approached by a couple of sites to blog for them. Even before that, my blogs were featured outside Medium. One of my posts made its way to a magazine in the Middle East! Blogging is a great way to make connections on an international podium.
Therapy: Blogging is a great form of therapy. There is complete creative freedom which really helps when one wants to vent or voice their opinion.
Get smarter: Many a time, blogs require some sort of research. In the process, there is always something new to learn. After all, knowledge is power. I consider it a win-win.
The cool quotient: There’s always the family members and friends who will read your blog. Usually, they think it’s cool to be a blogger because writing is not everyone’s cup of tea.